In the ever-evolving world of electronic music, few artists embody both energy and emotion quite like B Jones. From her iconic performances on Tomorrowland’s Main Stage to her recent collaboration with Steve Aoki on the track ‘Beautiful,’ B Jones has consistently proven herself as a powerhouse in the industry. With a sound that seamlessly blends the euphoric highs of dance music with emotional depth, she has carved out a unique space that resonates deeply with fans across the globe.
In this exclusive interview with When We Dip, B Jones opens up about the pivotal moments that have defined her career, her creative process, and her perspective on the challenges and opportunities in the electronic music scene. Whether she’s creating music that moves the soul or connecting with fans on a personal level, B Jones shares insights into her journey, her vision for the future of electronic music, and the surprising balance of energy and quiet that fuels her creativity.
WWD: What were some of the pivotal moments in your career that led you to where you are today?
Performing on the Main Stage at Tomorrowland stands as a monumental achievement in my career. Collaborating with Steve Aoki on the track “Beautiful” was another significant milestone, offering invaluable learning experiences and a sense of pride.
WWD: Your music often combines high energy with emotional depth. How would you describe your sound, and what influences shaped it?
My sound is a powerful fusion of styles—think trance, dance, and eurodance, all wrapped up in melodies that hit you right in the soul. I always aim to create music that’s deeply emotional yet explosive, blending heartfelt melodies with high-energy beats that make you want to move. It’s all about balance—bringing together the euphoric highs of dance music with a raw, emotional depth that sticks with you long after the track ends. My influences come from the timeless anthems of electronic music and the energy of festival stages, where you can feel the music in your chest. That’s what shapes my sound—something that’s not just heard but truly felt.
WWD: When you’re creating a new track or preparing a set, what does your creative process look like?
My creative process is deeply inspired by my fans. I focus on delivering performances that resonate with their energy and emotions, ensuring each set is a unique journey. I experiment with various genres and sounds, aiming to create a seamless and engaging experience that keeps the audience connected throughout the performance.
WWD: What has been the most challenging part of your journey in the electronic music scene, and how have you overcome it?
Navigating the competitive landscape of the electronic music scene has been challenging. However, maintaining authenticity and staying true to my artistic vision has been crucial. By continuously evolving and embracing new opportunities, I’ve managed to carve out a unique space for myself in the industry.
WWD: As a female artist in the electronic music scene, have you faced any unique challenges or opportunities?
I don’t focus on my gender as a defining factor in my career. I’ve been fortunate to receive numerous opportunities and hope that women continue to have equal access in the industry. It’s essential to recognize talent and dedication, regardless of gender, to foster a more inclusive environment.
WWD: What are your thoughts on the current state of the electronic music industry? Are there any trends or movements you’re particularly excited about?
The electronic music industry is constantly evolving, with emerging genres and innovative production techniques. I’m particularly excited about the fusion of electronic music with live instrumentation and the increasing emphasis on immersive, experiential performances that engage audiences on multiple sensory levels.
WWD: How do you approach engaging with your fans on social media and other platforms? How important is this in today’s music landscape?
Engaging with fans on social media is vital in today’s music landscape. I strive to maintain an authentic connection by sharing behind-the-scenes content, interacting directly through comments and messages, and involving them in my creative journey. This engagement fosters a loyal community and allows for real-time feedback and interaction.
WWD: What have you learned about yourself through your journey as an artist?
I’ve learned the importance of resilience and staying true to my artistic vision. The journey has taught me to embrace challenges as opportunities for growth and to remain adaptable in an ever-changing industry. It also highlighted the significance of connecting with audiences on a personal level, which fuels my passion for music.
WWD: You just released a single with Steve Aoki – how did this come about?
Collaborating with Steve Aoki on ‘Beautiful’ was a pivotal moment in my career. Working alongside him was a source of pride and provided invaluable learning experiences. The track blends drum and bass with contemporary dance elements, featuring incredible vocals and exploring themes of love.
WWD: How did it feel to be voted into the DJ Mag Top 100 this year?
Being voted into the DJ Mag Top 100 is an incredible honor and a testament to the support of my fans. It validates the hard work and dedication I’ve invested in my craft and motivates me to continue pushing boundaries and delivering exceptional performances.
WWD: Finally, what’s the one thing fans would be surprised to learn about you?
People might be surprised to know that I absolutely love silence. All the energy I bring to the stage and my music often comes from moments of peace and stillness. For me, it’s a balance—50% is about the high-energy beats and melodies, but the other 50% comes from quiet walks and peaceful moments that spark my creativity. Silence is where the magic begins.
WWD: Beautiful! Thanks for the chat, B!
‘Beautiful’ is available here